Opta xGoals

project's info

Details

Client:
Loepzuiver, Opta
Role:
Motion Designer, Developer
Service Render:
1,2.5,6
Tools Used:
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Year:

Opta xGoals automated data-driven dynamic videos creation, based on finished game statistics.

project's info

Details

Client:
Loepzuiver, Opta
Role:
Motion Designer, Developer
Services Provided:
1,2.5,6
Tools Used:
Adobe After Effects
Extendscript Toolkit
Year:

Opta xGoals automated data-driven dynamic videos creation, based on finished game statistics.

Data based analysis and implementaion, for data driven animation, created for Opta Johans 'Opta Sports' football coverage in the Netherlands.

https://twitter.com/OptaJohan

This video breaks down into four pieces, how properly planned and selected data-driven approach could lead to SEVEN TIMES faster render speed, for on-demand video production. Same rendering machine, same project - 7 times more efficient results. It showcases an outcome, as well as reveals key insights how it was achieved.

Football stats videos from Eredivisie in this example are driven by .json API data source from Opta, based on football matches statistics. When game finishes, data through API is downloaded to a server, and processed to update template's design, automatically. My task in this project was to find a dynamic solution adapt existing video template design to be suitable for automatic, data-driven production.

After making analysis of potential approaches, solution was offered and implemented, which allowed at least seven times faster turnaround time, with less prone to errors.

Designs in this video created solely by Tom10.

Initial xG template produced by Loepzuiver. https://www.loepzuiver.net/

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